#ONPASSIVE In A NUTSHELL – Revised – Mike Ellis




Your Competition & Position

Keep your marketing strategy in tune with your online strategy. Your competition is certainly working on their digital presence and you should as well. The reasons are endless and the tactics are plentiful in developing your own success. The stronger your customer-base, the wider your online reach and the creativity and completeness of your website increases your competitive advantage and positioning.

Good Marketing Techniques Really Work

Have you ever noticed how you are drawn to some people more than to others? When you look at it closely, the reason is often because they are people who are interested in you and not just themselves.

Tips For Start-Ups To Leverage The Power Of Content Marketing

Content is the king in the online world and content marketing is the best strategy to drive traffic towards any website. Read the best content marketing strategies for start-ups to get benefits.

How To Easily Turn A List of Features Into A List Of Benefits

In this article I am going to cover a very important topic that could potentially drive higher conversions on a product review, that is by turning the features that you are writing about into a list of benefits. You will learn, by example, how to do that in this article. So many reviews that I read forget to mention any kind of benefit of a certain feature.

How Psychology Influences Users’ Choices in the Marketing World

If you are a marketer, one of your major responsibilities is to understand the human psychology behind the choices they make. Have you ever evaluated the factors that drive your own choices? For example, what made you purchase that shampoo while there were many others on the same rack? Why did you buy the car that offers more safety features? Answers to such questions will give you insight into why and how your target customers make their choices. Remember, no matter how effective your content marketing campaign is, if it doesn’t resonate with the psychology of the choices of prospects then your campaign will have no appeal to them resulting in less sales.

First Steps in Starting Your Internet Business

Are you still trying to make your first dollar online? If the answer is yes, you’re not alone. Thousands on aspiring internet marketers struggle with getting their first results. And it’s usually not for want of effort. They work at it, and they work hard. First and foremost, you must know this, you have within you everything you need to succeed!

6 Must-Have Habits Of Successful Internet Marketers

Most successful Internet Marketers all seem to have the same common traits: they seem to Think, Plan, Act, Do, and Reflect in very similar ways. This article shows you 6 traits they have that made them successful digital marketers.

Exact Model For Building an Easy Information Business

The best insight I got about how to build an easy information business came from a friend who showed me that simplicity is the key to this concept. The gurus go to great lengths in adding unnecessary and confusing detail in an effort to add value. Because greater value justifies a higher price, hence greater profits.

The Financial Benefits of Inbound Marketing

As the rules of marketing change, we encounter more evidence that changing your marketing approach from an outbound strategy, to an inbound strategy is not only more effective, it will bring many financial benefits with it. Recent research says that 75% of all business to consumer companies from all industries are currently using inbound marketing to attract more customers. Inbound marketing reduces your cost per lead, and improves the quality of this leads, saving you time and money.

4 Tips To Help Create The Best Headlines for Your Internet Marketing

In internet marketing, headlines are of the utmost importance because you want people to find those to be so irresistible that they can’t help but click. Once they click, you have them hooked – so it is important to know what works and what doesn’t work.

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