Why Digital Transformation Is Private Equity’s Sharpest Tool
Private equity groups are always looking for the sure thing – it’s part of their culture. It’s not surprising they’ve been so slow to embrace Digital Transformation, but money is usually pretty conservative. So here’s a wake-up call for anyone in private equity – you need to take Digital Transformation seriously and make it one of the tools of your trade.How to Choose a Google Ads Person for Your Business
Like anything, it can be tough telling the expert from the idiot, but knowing the right questions to ask can make sure that you get the right person Obviously there’s a lot of other stuff besides these questions as these just covers the basics, but talking to someone who is brilliant at Google ads, he keeps coming across Google ad accounts that have been set up by so called experts and are just a shocking, one client had 2 different people work on his account, that £5000 was spent on in a single month… he had 5 negative keywords set up (should have been 100 as a start), he believed £3000 of that spend was completely wasted.3 Ways to Make Your About Page More Engaging and Profitable
This article offers quick tips to improve a business website’s conversions simply by making a few changes to their about page. All of the tips are ethical and easy to implement.The Google Mobile Update
Google has finally released the long awaited mobile update. This article gives you the low-down.Business Marketing And Lead Management
You should always be marketing for your business or do business marketing irrespective of the place due to which you require a pitch which is convincing. You pitch should be good as to attract somebody’s attention.How Website Marketing Helps Your Business
In today’s time having a website is an essentiality and it is very clear that once people visit your website and if they don’t find something relevant, then without wasting any time they go away or try some other website within the same space. It is understood that in today’s complex environment, businesses need to secure their position as an industry leader through their most effective tool, their website.Internet Marketing – Is It Necessary?
Internet Marketing or Online Marketing depends a great deal on the methods and strategies adopted by businesses to advertise, promote and market products and services. There is no doubt that the Internet has completely changed the way data is shared; this single factor has profoundly altered the impact of online marketing vs. traditional marketing.Why Copying Another Website’s Code May Be Harmful
We all have a favorite website and a favorite website design. We are impressed by some websites and also detest many. We try and incorporate what we have seen and felt about other websites, into our own web design, sometimes copying large chunks of the other websites.6 Affiliate Marketing Basics That Are Essential To Know
The affiliate marketing business is like being a commission paid sales person. Your job is to sell somebody’s products and services and when you make a sale, the product owner pays you a commission.Let’s take a look at 6 affiliate marketing basics that will serve you well as you progress.How Safe Is Your Job – 800 Redundant?
Do you consider your job to be safe? Well at least 800 people in Northampton and smaller units all over the country thought theirs were until yesterday. A large paper organization hit the dust. It is possible buyers can be found but it was a shock for 100s of families. Some staff had been their all their working lives – 20, 30 years or more.