What’s the Real Purpose of Content Marketing?
What do I mean by a content marketing strategy? First, you have to know the goal. What’s the goal? The goal is to attract targeted prospects to you. The popular internet jargon for this is to drive traffic.How to Make Your Bricks Click: Digital Marketing for Retailers
There is never an easy time to be a retailer, but things are more complicated than ever with smart phones and consumer’s expectations that you will anticipate their needs and deliver highly personalized experiences both in-store and online. Traditional retailers who will thrive in the next ten years will be those who embrace digital both in their stores and online. Even though eCommerce is growing at 10x the rate of physical stores, in 2020 more than 80 percent of U…Social Overtones In Digital Marketing
During the inception of internet 2 decades back, no one could have imagined the level of influence it will have on our collective lives. While it is true that the opinion of one single individual does not really matter, when it comes to the virtual world, a single opinion can catch on like wildfire to spread across the globe in a matter of hours. This kind of growth was unthinkable at one point. Nonetheless, the facts that we see are right before us in the form of a myriad series of examples over the years.4 Digital Marketing Tips That Will Set Your Hotel Apart
The hospitality industry is one of the most competitive industries yet amongst the most lucrative. When you are careful with the decisions you make, you stand a high chance of attracting customers regardless of the competition. A hotel is not just about food but also about making travel experiences great for all customers. When you are able to offer exceptional service, you will have an easy time making repeat customers who will actually also help you spread the word to others.New and Effective Content Marketing Strategies
What type of content marketing strategy is the best for you? Do you invest in SEO or do you invest more in advertising? Do you look at building in more link juice or do you focus solely on quality content? Most of our content marketing strategies aim to reach out to our audience. It’s all about ‘connecting to our audience’. However, why is content so important for us?4 Ways to Organize Your Content Marketing To-Do List
Life in the world of Internet marketing can be chaotic. How in the world are you supposed to focus will all of these things going on? Read on for 4 ways to start organizing your content-marketing to-do list.How Do You Stay Ahead Of The Content Marketing Juggernaut?
The speed of business is only moving faster online, and it can appear impossible to stay relevant and engaging if you aren’t implementing the right approach. In this article, I break down four wisdom-packed tips into action-ready steps for content marketing junkies.Digital Marketing Services: What They Are And Why You Need Them
This article discusses the meaning of digital marketing and the importance of availing digital marketing services. In case, you have not invested in digital marketing services yet, this article may give you a clear idea about its importance.Best Social Practices for Home Improvement and Builder Companies
Home improvement and building companies having built life-long customers through generations of great service and products. In the digital age, more and more of these companies are using digital tools and strategies to enhance the level of service they provide customers. If your company isn’t already using social as a part of your marketing, here are three key social practices for home improvement companies to utilize and where to start.Tips and Tools to Curate Content Like a Pro
Discovering an awesome new article, an insanely helpful infographic, or the latest soon to be viral video can give you quite the thrill. It feels incredible to find and share these gems whether it’s in your newsletters, across social channels, or as research for creating your own content. Curation is all about sorting through the vast amount of content (and noise) across the web.